NUULY CULTURE|
How Nuuly Extends the Life of Rental Clothes
Some garments are worn just 7 times before they’re sent to landfill, according to a 2017 report by the Ellen MacArthur Foundation*. With Nuuly, however, it’s a totally different story. Nuuly extends the life of each garment through repairs, cleaning, upcycling + more. Here’s how:
When your Nuuly returns to our distribution center, each item is inspected by a team of professionals. We understand that accidents happen, so we never charge a damage fee—instead, we let our repairs team take the lead.
Last year, our team of 84 dedicated technicians replaced approx. 50,000 missing buttons, 40,000 hook-and-eye closures + too many rips to count using careful hand-sewing techniques.
When your Nuuly returns to our distribution center, each item is inspected by a team of professionals. We understand that accidents happen, so we never charge a damage fee—instead, we let our repairs team take the lead.
Last year, our team of 84 dedicated technicians replaced approx. 50,000 missing buttons, 40,000 hook-and-eye closures + too many rips to count using careful hand-sewing techniques.
Our team of laundry experts kept almost 1.2 million garments in circulation this year through state-of-the-art stain removal methods. We use PERC- and TCE-free solutions throughout the dry cleaning process and utilize wet washing detergents that are gentler on the environment than standard household cleaners. Our wet-washing methods also save 0.69 gallons of water/lb of laundry when compared to a standard, top-load home machine.
Our team of laundry experts kept almost 1.2 million garments in circulation this year through state-of-the-art stain removal methods. We use PERC- and TCE-free solutions throughout the dry cleaning process and utilize wet washing detergents that are gentler on the environment than standard household cleaners. Our wet-washing methods also save 0.69 gallons of water/lb of laundry when compared to a standard, top-load home machine.
Sometimes, garments have a little too much fun while rented out and can’t be repaired. Rather than sending them to an early retirement, we collab with designers to upcycle them into one-of-a-kind styles under the Re_Nuuly label. Last year, Re_Nuuly turned 5,800 retired styles into something brand new through collaborations with Carleen, Tricia Fix, Zero Waste Daniel + more.
Sometimes, garments have a little too much fun while rented out and can’t be repaired. Rather than sending them to an early retirement, we collab with designers to upcycle them into one-of-a-kind styles under the Re_Nuuly label. Last year, Re_Nuuly turned 5,800 retired styles into something brand new through collaborations with Carleen, Tricia Fix, Zero Waste Daniel + more.
So if you split your Nuuly pants by high-kicking at the bar, pop a button off a sweater after an incident with a doorhandle or spill an entire pint of red wine down a white dress, don’t sweat it. Our team will repair, replace + get out everything you get into.
*Ellen MacArthur Foundation, A new textiles economy: Redesigning fashion’s future, pg. 19 (2017).
Rent Responsibly Made styles, ft. third-party certified materials, vintage + upcycled.
